In our always-on, mobile world, it’s not enough to simply communicate to your customer. You have to create the most personalized experience possible, one that cuts through the noise and shows them that you “know them.” Delivering the right information to the right person in the right place and at the right time, based on the sum total of that person’s past behaviors and current needs, is the only way to stay relevant.
ICF Olson has the knowledge and experience to do just that. From strategy and design to personalization and analytics, our best in breed solutions are custom-built to deliver timely, reliable content seamlessly to all devices, for all audiences.
If you’re on Sitecore 6.x or 7.x, why go through the trouble of upgrading? This white paper will answer that question and more, as they walk you through the advantages their most recent release offers to your team—and ultimately, to your customer.
At Sitecore®, they call this “Context Marketing” and believe the latest release of their Sitecore® Experience Platform™, Version 8.1, is the only way to manage a customer experience in which the customer is in charge.